SIP stands for Session Initiation Protocol. This methodology basically integrates data and voice into a company's telephone system. With SIP trunking, telephony services are routed through a wire known as the "trunk." This trunk is capable of connected your existing PBX system to a PSTN through Internet connectivity, which provides the phone service. This basically means that you can make calls through the Internet using real IP phones without actually needing a telephone service provider. SIP trunk replaces the need for cables and hardware as in traditional phone lines and needs only a data network to make things happen.
SIP trunking is not entirely a new technology. With its features closely related to VoIP and PBX systems, SIP trunks aims to make these systems even more efficient and cost-effective. Not only that, this next generation platform allows businesses full scalability of their communication systems to ensure they meet their business needs. Administration of calls can now be simplified and managed. This new system can be fully integrated without having to change the existing systems in place, and deployment will not require halting of operations.
Does your company need SIP Trunking? It is a necessity for many companies, specifically those who handle large amounts of calls to existing and prospective clients, local and international. Multinational companies and companies operating through a global network will also find great investment savings with SIP.
Among benefits of SIP include the following:
- Delivery of unified communication functions enabling your company conferencing capabilities, local and global calls, E911, directory listing, and application sharing
- Multiple lines are converged offering easier management
- Ability to make an unlimited number of voice sessions
- Because SIP operates through the IP network, it does away with the need for expensive hardware (as in PSTN and PRIs) and physical cables
- Cost-effective, with return of investment expected in as short as 6 months (if proper installation takes place)
- Offers increased productivity
- Enables better utilization of Internet connectivity and bandwidth
With all these benefits, companies may be surprised that deployment of trunking in a business only requires three important requirements:
- An IP PBX system which most companies already have
- A hardware that can communicate with the SIP
- An trunking service provider
While SIP works similar to PSTN, SIP trunking offers cost savings of up to 65% than traditional telephony systems. Moreover, SIP offers more than just voice and data integration; it offers your company a fully-integrated communication system that maximizes efficiency in more ways than one. So does your business need this new advanced communications solution? If you would like to enjoy the aforementioned benefits of SIP trunking, then there is no better time than today to have one installed.
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